Fund Raising example from YouTube

http://www.youtube.com/watch?v=smCyU_pd8Jo
Check out this Gorilla Marketing campaign.

Increase search success

Tip from Bob Johnson's Blog:
Use a free tool available from Wordtracker at http://freekeywords.wordtracker.com/ to run a quick check on alternative terms that might raise the search visibility of your pages and help capture interest from people interested in your topic.

Impact of the down stock market

What will happen to all the new NPO's who have yet to establish a strong funding base? It seems everyone is feeling the impact: foundations assets are less, corporations are having declining revues and individuals don't which way to turn. I have always thought Americans could handle any known crisis but the unknown seems to always freeze funding.

What is your plan to survive the recession?

Paul Newman great CEO.

Wall Street Journal to the Philanthropy of Paul Newman.
http://online.wsj.com/article/SB122291062328096769.html#printMode

A Great Read for Fundraisers

Forces for Good: The Six Practices of High-Impact Nonprofits by Leslie R. Crutchfield and Heather McLeod Grant is a must read for all nonprofit leaders. Their research on twelve high-impact nonprofits allowed them to ascertain the following practices that lead to the title.
Advocate and serve.
Make markets work.
Inspire evangelists
Nurture nonprofit networks.
Master the art of adaptation
Share leadership